Virgin Voyages is officially open for business for travel partners in the United States, Canada and the United Kingdom. The new travel brand affectionately refers to travel partners as First Mates and has opened registration on FirstMates.com, a dedicated online platform for travel sellers.
“On board a ship, a First Mate is the Captain’s most trusted confidant and right hand, which is how we see our travel partners because their input and guidance has been critical to the development of our sales strategy, policies and onboard experiences,” said Stacy Shaw, vice-president of sales and business development for Virgin Voyages. “We aim to be brilliant to do business with, and we are calling all travel sellers looking for a fresh travel option for their customers and a simple approach to business to join us on our journey as a First Mate.”
Immersive training sessions start soon
FirstMates.com will be the digital home for First Mates to learn, engage and do business with Virgin Voyages. Beginning Feb. 5, FirstMates.com will offer all of the tools needed for First Mates to become immersed in everything Virgin Voyages has to offer including downloadable digital and in-store marketing materials, interactive learning materials and more.
Virgin Voyages will kick off ‘Cabin Fever’ on Feb. 6, an immersive learning campaign for First Mates on Scarlet Lady’s cabins and suites as they prepare to go on sale. First Mates will be able to make bookings for the new travel brand’s highly anticipated 2020 inaugural season through FirstMates.com as of Feb. 14, 2019 and can contact the company’s Sailor Services team from February 5 if they have clients holding pre-sale deposits.
All First Mates registered to do business with Virgin Voyages before the on sale date of February 14 will have the opportunity to enter to win tea with Sir Richard Branson (must opt-in to sweepstakes by 11:59 EST on February 13).
Virgin Voyages’ Rebellious Luxe experience will be Adult-by-Design, a sanctuary at sea curated for the 18+ traveler looking for a new holiday option that offers Virgin’s world famous rock star service, fresh made-to-order dining, added value for sailors with an inclusive pricing model, a no nickel-and-diming policy, and much more. Virgin Voyages will reveal further essential elements of its onboard experience and more details on how the company will be working with First Mates ahead of opening for bookings on February 14.