
For the second year in a row, IBEROSTAR Hotels and Resorts will once again participate in Earth Hour, a worldwide movement for the planet organized by the World Wide Fund for Nature (WWF) at the end of March. The premise of Earth Hour is for individuals, communities and businesses to turn off their non-essential lights one hour, from 8:30 to 9:30 p.m. as a sign of their environmental commitment to the planet. This Saturday (March 19), IBEROSTAR will turn off the lights for 60 minutes at more than 100 of its hotels, located in 16 countries around the world. We are proud to be part of Earth Hour once again,” Laura Molano, Chief Marketing, Communications and CSR Officer at IBEROSTAR Hotels & Resorts, stated in a release. “In addition, we know that our modest contribution to this initiative can also have a far-reaching effect for us. Thanks to our involvement last year, we were able to share our thoughts, reflections and our commitment to the environment with almost 60,000 people, made up of our guests and employees around the world.” IBEROSTAR will also turn off the lights at its company headquarters in Palma de Mallorca. The Earth Hour initiative is part of the IBEROSTAR Hotels & Resorts Corporate Social Responsibility programme, through which the company aims to promote care and respect for the environment. For more information visit iberostar.com.