Eleven new customized itineraries are available to book from G Adventures, through the tour operator’s new TailorMade program.
The 11 launch destinations for TailorMade in 2019 include Botswana, Cambodia, Costa Rica, Peru, Ecuador (including Galápagos), India, Laos, South Africa, Thailand, Vietnam and Zimbabwe, with two or three sample itineraries available for each as inspiration for travellers making a TailorMade request.
According to G Adventures, the program was created in response to an increased demand for personalized travel; in December 2018, G Adventures surveyed more than 450 travel agents globally and 84 per cent reported an increase in requests for tailor-made travel and private tours. Forty-four per cent stated it as being ‘in high demand’ and 40 per cent said demand had increased in the past year.
A gap in custom travel solutions
Bruce Poon Tip, founder, G Adventures, says there has been a distinct gap in the market for tailor-made travel solutions in adventure travel, specifically in the affordable and mid-market price ranges.
“The flexibility of TailorMade means travellers can combine experiential travel with customization,” Poon Tip said. “While we’ve recognized an opportunity in the mid-range travel market, we’ll also be able to cater to higher-end tastes in transport, meals and accommodation."
Tours for every group
The tours are available for solo travelers or groups of nearly any size, including couples, families, friends, honeymooners, teams and affinity groups.
G Adventures’ is in the process of expanding its sales team and assigning dedicated specialists who will work with travel agents and customers to design the ideal itinerary. Options will include bespoke transportation, accommodation, meals, activities, pace of travel and budget. Travellers can opt to select a sample itinerary and depart on their own date, amend a sample itinerary, or create a whole new itinerary with the help of their private travel consultant.
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